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Is Bourbon Broken? Part 3 – The Distribution & Retail Problem (www.bourbonbanter.com)

Is Bourbon Broken? Part 3 – The Distribution & Retail Problem

Another large reason that bourbon can be viewed as broken is the three-tier distribution system in this country. Unfortunately, we can’t do too much about the system. It is what it is. By law, the distillers have to sell to the distributors. Those distributors often then hold the liquor stores or restaurants hostage. They force them to buy X number of cases of Fireball or Wheatley Vodka just to get the opportunity to purchase one bottle of Pappy or a few BTAC bottles (just an example).

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Is Bourbon Broken? Part 3 – The Distribution & Retail Problem

Is Bourbon Broken? Part 3 – The Distribution & Retail Problem (www.bourbonbanter.com)

Maker’s Mark Limited Edition Keeneland Bottles Debut Soon! – The Bourbon Review

Maker’s Mark Limited Edition Keeneland Bottles Debut Soon! – The Bourbon Review (www.gobourbon.com)