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Inside the expensive world of custom clubs (golf.com)

Inside the expensive world of custom clubs

Custom-made clubs can cost a pretty penny. Some putters fetch as much as $2,500, and paying $650 per iron is not uncommon. 

The trend toward customized wedges, putters, even irons and woods has been growing for years. TaylorMade and Callaway have created custom shops to personalize and modify their clubs, while smaller producers have leveraged social media to become the golf equivalent of boutique winemakers: expensive, sought-after and elusive.

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