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Angel’s Envy Looks To Twitter To Keep Bourbon Coming By Planting New American Oak (whiskeyraiders.com)

Angel’s Envy Looks To Twitter To Keep Bourbon Coming By Planting New American Oak

Angel’s Envy is looking to its Twitter followers to help them plant American White Oak trees for its future bourbon barrels.

Making bourbon isn’t possible without using American White oak for the barrels’ wood, a practice that can be incredibly hard on the environment. The company hopes to get loyal customers involved with the plan to maintain a sustainable approach and boost visibility—an intelligent move for the bourbon brand to combat the negative environmental impact.

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