New data from NielsenIQ were revealed at the Distilled Spirits Council’s 2021 conference last week, according to The Drinks Business, and they showed some interesting things about the spirits industry. Let’s get right into it:
Non-alcohol drinkers still buy booze: 78% of buyers who don’t consume alcohol in the U.S. still purchase alcoholic beer, wine or spirits.
Low- and non-alcohol drinks are here to stay: U.S. retailers have sold $3.1…
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